For the second year in a row, the RAM 1500 conquered the 2nd place at the OFF ROAD Award in the “Pick-Up” category, receiving 19,4% of votes. This award was launched in 1982, when the readers of this popular German magazine voted the best off-road vehicle of the year for the first time. This time, a selection of 123 models in 12 different categories has been available for the vote.
With three powerful engines including the recently introduced 3,0L EcoDiesel V6 Engine and the legendary 5,7L Hemi V8 with unique full-time on-demand All-Wheel drive, the RAM 1500 dominates the European roads with all its power boldness and masculinity. What makes RAM so appealing to a wide variety of buyers is its unmatched ride comfort thanks to the independent rear axle suspension and the optional four-corner air leveling system. Due to these features, even the most conservative European buyers are ready to embrace the American lifestyle. “We are delighted to receive this award the second time in succession” says Natalie Gitter, Development Director at AEC. “It proves that the European mindset is changing towards American vehicles and we are proud to be able to contribute to this increase in brand awareness for RAM.”
“The RAM trucks have always been the bestselling vehicles in Europe. In 2014 AEC sold already over 2,000 trucks and this year we expect our volume of sales to grow even further despite the challenges in the European market. The growth comes from the extended product line up by launching Regular Cab Sport, low-end Crew Cab SLT with the 5.7L V8 engine and high-end Crew Cab Longhorn/Limited models in Europe” says Mehdi Nabhani, International Sales Director at AEC.
AEC offers the RAM in a broad selection of 12 different configurations – between the cargo-focused 2-Seats Regular Cab version that can fit a motorcycle (for example a Harley Davidson XL1200X Forty-Eight, courtesy of House of Flames Munich GmbH www.house-of-flames.com) and a luxurious Limited model with finest leather interior there is the right fit for every taste.
About Auto Export Corporation (AEC)
Auto Export Corporation (AEC) is a global automotive distributor and a service provider for OEMs and suppliers in the areas of general distribution (official FCA importer and distributor of Dodge & RAM vehicles and parts in Europe), market homologation incl. own R&D facility and processing center in Antwerp, parts distribution and warehouse, automotive consulting, automotive finance (partner of Santander Consumer Bank in key European markets), fleet operations, logistics solutions as well as retail operations. AEC has local operations and facilities in its focus markets in NAFTA, EMEA and APAC. Customers turn to AEC for its reliable solutions and existing infrastructure that includes a vast contractual network of retail dealerships and key partners in the automotive industry.
About AEC Europe – an Auto Export Corporation (AEC) Subsidiary
As an official importer of the Fiat Chrysler (FCA) Dodge & RAM branded vehicles and parts in Europe, AEC Europe is responsible for the distribution and retail network development of the American brands. Over 125 European AEC dealers were officially appointed and authorized by the manufacturer. The service portfolio of the importer towards its network includes market homologation, warranty, parts, recall administration as well as financial services but also certification and training.